News Flash: Teens Don’t Give a Twit About Twitter

One big themes of the 2009 Ypulse Youth Marketing Mashup was that teens & tweens don't use Twitter . The general thinking is that t eens tend to be on Twitter as observers, not contributors (in educational psychology/instructional design speak this we call this Legitimate Peripheral Participation [LPP]). But here's the bottom line: teens prefer updating their whereabouts or their status within the walled gardens and privacy of social networking services like Facebook or MyYe

Leave a Reply